Introduction: Probing Madison Avenue’s Utopian Images and Narratives
Date
2012
Embargo
Advisor
Journal Title
Journal ISSN
Volume Title
Publisher
Lexington Books
Language
English
Alternative Title
Abstract
Keywords
Document Type
Book chapter
Publisher Version
Dataset
Citation
Manca, Luigi; Alessandra Manca; and Gail W. Pieper. “Introduction: Probing Madison Avenue’s Utopian Images and Narratives.” Utopian Images and Narratives in Advertising: Dreams for Sale. Ed. Luigi Manca, Alessandra Manca, and Gail W. Pieper (Lanham, MD: Lexington Books, 2012), 1-6.
TID
Designation
Access Type
metadata only access